Market Portal Privacy Policy
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or apply as a vendor on www.marketportal.co.nz (the “Site”).
PERSONAL INFORMATION WE COLLECT
When you visit the Site, we may collect certain information about you in different ways, including details about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as “Device Information.”
We collect Device Information using the following technologies:
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“Cookies” are data files placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable them, visit www.allaboutcookies.org.
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“Log files” track actions occurring on the Site and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
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“Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Site.
Additionally, when you apply as a vendor or attempt to fill out the application form through the Site, we collect certain information from you, including your name, address, email address, and phone number. We refer to this information as “Application Information.”
When we talk about “Personal Information” in this Privacy Policy, we are referring to both Device Information and Application Information.
HOW WE USE YOUR PERSONAL INFORMATION
We use the Application Information that we collect to register you and/or your business through the Site (including arranging for further communication to provide you with information and/or confirmation as a vendor). We may also share your information (including name and contact details) with trusted third-party service providers who may request such information from us. For example, a shopping mall may require vendor details for businesses operating on their premises.
Additionally, we use this Application Information to:
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Communicate with you;
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Review feedback and instructions received from you;
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Screen vendors for potential risk; and
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When in line with the preferences you have shared, provide you with information or advertising relating to our products or services, including advertising in partnership with sponsors.
We use the Device Information that we collect to help screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and by assessing the success of our marketing and advertising campaigns).
HOW WE SHARE YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use it, as described above. For example, we use WIX to power our online platform—you can read more about how WIX uses your Personal Information here: https://www.wix.com/about/privacy. We also use Google Analytics to help us understand how our visitors use the Site—you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can opt out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Our website also integrates technologies of trusted advertising partners (third-party companies) that allow recognition of your device and collection of browsing activity to provide advertisements for goods and services likely to be of greater interest to you. These partners collect information about your activity on this website to enable us to show relevant advertisements for our products and/or services to you on third-party websites and apps.
Our partners may use non-cookie technologies, which may not be affected by browser settings that block cookies. Because of this, please note that you can block the collection and use of information for interest-based advertising by visiting the opt-out platforms of self-regulatory programs, such as:
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information, or to otherwise protect our rights.
As described above, we may also use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, visit the NAI’s educational page: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising via:
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal.
DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
DATA RETENTION
When you apply as a vendor through the Site, we will maintain your Application Information for our records unless and until you ask us to delete it.
CHANGES
We may update this Privacy Policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons. Updates will apply from the date the revised policy is posted.
CONTACT US
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at: info@marketportal.co.nz